This job ad has been posted over 40 days ago...


Full-time Public Relations Director

at Nancy Landl in Mesa, Arizona

Director of Public Relations and Content Development
Canyon Communications Inc., an integrated marketing communications agency based in Mesa, Arizona, is seeking a Director of Public Relations and Content Development to help plan, develop and execute marcom programs for national and international B2B (business-to-business) clients. This isn’t a traditional PR positions, so if you’re a motivated, strategic thinker with agency experience who is willing to bend-over-backwards to help our clients achieve their goals, please get in touch with us. You’ll find the work interesting and energizing.

About Canyon:
We are a B2B integrated marketing communications agency located at US 60 and Val Vista. We focus on planning and delivering effective and powerful integrated campaigns using a variety of communication tools. Our team is made up of hardworking, open-minded, honest and talented individuals who believe in having fun. We only hire nice people and only work with nice clients. Check us out at

Position Description & Requirements:
• Works with account team(s) to provide PR strategy and direction for integrating public relations into overall marketing communications plans for primary client(s) (clients assigned to position)
• Develops and executes public relations campaigns with the client and Canyon team.
• Possesses demonstrated understanding of social media strategy, planning and execution.
• Writes PR plans, news releases, white papers, case studies, articles, newsletters, blog posts, websites, e-books, e-newsletters and other copy as needed.
• Develops content for the Web that is optimized for search engines.
• Has working knowledge of best practices for SEO.
• Develops and maintains media and blogger relationships on behalf of clients.
• Provides ongoing PR ROI Analysis for clients.
• Proofs and edits all PR copy, including news releases, content, newsletters, e-newsletters before they are sent to clients and editors.
• Plans events, promotions and media conferences/briefings.
• Creates new business opportunities with current clients and other businesses.
• Attends client meetings as requested.
• Assists with other client marketing programs as needed.
• Manages and mentors junior PR team members.
• Directs PR relevant photo shoots and video shoots as requested.
• Works with Canyon traffic/production manager and art staff to execute projects.

Additional Requirements:
Degree in journalism, public relations, advertising, marketing or related field. 7-10 year’s of PR agency experience. Ideal candidate will have an outgoing personality, leadership qualities and outstanding time-management skills with ability to handle multiple projects from start to finish. Must have good organizational skills and be able to see the big picture but pay close attention to detail. Must also have the ability to professionally represent Canyon Communications with clients and represent the client with media and outside vendors. PC proficiency in Microsoft Word, Excel, and PowerPoint is necessary. Working knowledge of Vocus and social media applications is desirable. Background experience in B2B industries such as technology, construction, golf, agriculture, mining, manufacturing, professional services is a BIG plus.

We offer 100% paid health benefits for full-time employees, a matching retirement account and other impressive bennies. Salary commensurate with experience.

Please send your resume in MS Word or PDF format to and copy Please list “Director of PR” in the subject line.

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Published at 2010-10-07
Viewed: 3142 times