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Full-time Social Media Club Community Lead - AAA Arizona

at AAA Arizona in Phoenix, Arizona

We are seeking a Social Media Club Community Lead to implement AAA Club Partners (ACP’s) Social Media Strategy developed by the ACP Center of Excellence (CoE).

Key responsibilities include:
· Engage with division/departments within the club and align their needs with the social media strategy roadmap. Work with CoE to define critical elements.
· Develop and manage local social media efforts under CoE’s guidance
· Check and monitor club blogs, Facebook, Twitter and other social sites for comments, messages, re-tweets, customer service issues specific to club territory
· Integrate Club social media assets with Club’s other digital assets (website, email, etc.)
· Develop and foster relationships with key Hub & Club content developers and contributors
· Implement and monitor the ongoing compliance with all ACP CoE established social media policies and processes at the Club
· Become proficient with the technical and administrative functions of the Social Media Management System and Social Media Monitoring tools, as well as any/all other social media assets (Facebook, Twitter, Online Community, etc.)
· Respond to comments found through social media monitoring on behalf of the Club, following the Response Protocol
· Work with the Hub Community Manager Clubs on social media monitoring issues reported, the resolution process and time taken to resolve
· Share social insights garnered from social media monitoring on AAA products or services with key Club stakeholders to ensure they are kept aware of these critical member experience insights for product/service refinement or new product/service development
· Monitor competition through the social media monitoring tool. Keep all ACP CoE staff and Club Community Managers up to date on the latest trending topics found.

Key requirements include:
· Associates degree or equivalent combination of education and experience in the areas of business, marketing or communications.
· BA in business, marketing or communications preferred
· 2+ years proven and recent experience in a Community Management role is required
· Demonstrated ability to create a connected and loyal customer base, as well as the ability to be collaborative with colleagues, members and customers
· Strong presentation and communication skills to positively influence, gain support for, and keep Stakeholders apprised of, project status, risks, issues, schedule, key challenges
· Excellent command over the English language and expert writing, editing and proofreading
· Current knowledge of industry news, product launches and technologies in Social Media
· Strong communication skills and excellent interpersonal skills for frequent interactions with AAA Members, Customers and Associates
· Ability to establish and grow rapport with a variety of people to build trusting and honest relationships, including a good understanding of what’s important to each Stakeholder group
· Ability to multi-task, work under pressure and manage time-sensitive, detailed-oriented, multi-faceted projects
· Proficiency with MS Power-point, Excel, Outlook, Word required and basic understanding of HTML
· Some analytical skills, basic math skills
· A self-starter with the willingness, and desire, to “roll up your sleeves” and get the job done
· Preference for working in a fast paced, entrepreneurial, start-up type environment
· Ability to work independently, manage one’s own time, with minimal direction
· Ability to manage conflicting goals and be flexible with shifting priorities
· Ability to work with a diverse audience
· Knowledge of current blog and community application platforms a plus
· Proficiency in Adobe Photoshop or similar image editing software a plus
· Experience with search engine optimization and online analytics a plus
· Experience with external ad management (banners, keywords and rich media) a plus

Background check and drug screen are required

AAA is an Equal Opportunity Employer*11077E29F6628CBB

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Published at 2012-02-06
Viewed: 3569 times